The two key features your app’s onboarding can leverage to dramatically increase your user retention
What is onboarding?
Traditionally, onboarding is the tedious process that a user must wade through in order to “learn how to use” your product.
This staccato, start-stop, screen-hijacking, haunted-mansion-tour-esque montage of “showing the user how to do it” has plagued modern applications, particularly mobile SaaS applications, since their inception.
Bad onboarding can really mess up your chances of engaging with your users in deep, meaningful ways that deliver real value.
Why does it matter?
The problem with bad onboarding is that it is notorious for producing bad UX, no matter how sleek, smooth, and shiny it is.
This is because most users don’t actually like to process of being told what to do, they just want to do it.